Adbar Management System - AMS
Users Guide - Creating A New Advertiser Entry
Overview
Radiation AMS is designed to make management of website adbars easy, even in a large website. The site administrator utilizes online, password-protected control panels to maintain advertisers' listings and assign adbars to sections of the website.
Advertisers
Each banner is loaded into the system from the "Advertiser Control", where you can set the information specific to that adbar (including image size, alternative text, border size, frame targets, etc.). AMS also supports "HTML fragments" as advertiser entries, allowing you to mix a banner network with individual clients or to display complex multi-element ads. You can also control the billing style for each adbar, limiting the run by start and end dates, maximum number of exposures, and/or maximum number of click thrus.
Starting The Creation Of A New Advertiser Entry
After logging into the AMS Administration Control Panel, you'll see a section where you can "Add A New Entry" for either Advertiser, Group, or Relation. To begin the creation of a new Advertiser entry, select the "Advertiser" radio box and enter a name for the entry in the text box. Limit the name to just letters of the alphabet and numbers. Don't use any strange characters or spaces. Once you've done that, press the "ADD" button.
On the page that comes up you'll see a form that you'll need to fill out to provide information about the adbar:
Toggle Button for adbar/html Fragment:
If your adbar is a .gif or .jpg file, select "Adbar". If your adbar is an HTML fragment file, then select "HTML Fragment". (See "Complex banners with HTML fragments" for more information on the uses of HTML fragment files).
URL For Ad-Bar (or) Relative URL For HTML Fragment:
If your adbar is a .gif or .jpg file, enter the absolute URL for it. For example:
http://www.radiation.com/ads/my_adbar.gif
If your adbar is an HTML fragment file, then enter its relative URL. For example:
/ads/my_adbar.htmlf
URL For Link:
Enter the absolute URL for the website you want the adbar to point to. For example:
http://www.somewebsite.com/
Alt Tag:
Type in the message/phrase you would like used in the "alt" tag of the adbar. (Note that this is completely unnecessary for HTML fragment adbars, and is optional for regular adbars).
Extra IMG Tag Information:
Type in whatever extra information you want to be included in the <img src=""> tag (such as border, height and width). For example:
border=1 width=468 height=60
Billing Method:
If you are charging for the display of adbars on your website, you have a few options to choose from. If you are charging "Per Exposure" you can set a limit to the number of times the adbar is displayed (once the number of exposures has been reached the adbar will no longer be displayed). If you are charging "Per Click-Through" you can set a limit to the number of times the banner is clicked on (once the number of click-throughs you set has been reached the adbar will no longer be displayed). "Flat Rate" should be used if you charge a flat fee for adding the adbar to your site, with control over start and stop time. And finally, "No Charge" should be selected if you're not charging to add the adbar to your site.
Start Date:
If you want to have the adbar start on a certain day, you can select this to turn it on, and then enter the appropriate date.
End Date:
If you want the adbar to stop being displayed on a certain day, you can select this, then enter the appropriate date.
Submit Advertiser Entry
That's it! Click the "Submit Advertiser Entry" button to create the advertiser entry. Next you'll need to add the entry into a Group or a Relation so that the AMS system knows what pages/sections of your website you would like the adbar displayed.
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