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Adbar Management System - AMS
Users Guide - Intelligent And Random Images
The use of HTML fragment files as adbars introduces new possibilities for "smart adbars." At it's simplest level, you could have the adbar link to a random image .cgi script, so that the adbar was giving out a few different versions of the same ad. Or you could have a text phrase or a form randomized to create some variety.
You could even create an adbar which links to a .cgi script that determines something about the person clicking on the ad: what web browser they're using, what computer platform they're using, what country they're connected from, or a number of other things. Then you could base the adbar around that. For example, if they are a Windows user, you could try to sell them the Windows version of a software product, or if they're a Mac user you could try to sell them the Mac version. The possibilities are limitless.
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